Based on last year’s record-breaking Black Friday Cyber Monday, BFCM 2017 is poised to be the biggest shopping day ever recorded. And though most of the action typically happens within the US, analysts also predict a sharp increase in online sales throughout the UK and rest of the globe.
To help store owners capitalize on the trend, Shopify is holding a free webinar series geared towards preparing your store, maximizing your marketing efforts, and optimizing your sales for BFCM.
This series contains four webinars held between October 20, 2017 and November 10, 2017. Each highlighted a specific topic and strategy. Here’s what you’ll learn in each 60 minute webinar:
Black Friday Cyber Monday Webinar Series #1: The 26-Point Checklist to Prepare Your Store for Black Friday
October 20, 2017 @ 2pm ET (Watch replay!)
The ultimate checklist to get your store ready for Black Friday Cyber Monday and put you in the best position possible to earn sales.
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Black Friday Cyber Monday Webinar Series #2: Ultimate Black Friday Cyber Monday Traffic Strategy
October 27, 2017 @ 2pm ET (Watch replay!)
Learn how to drive traffic in time for and on Black Friday Cyber Monday.
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Black Friday Cyber Monday Webinar Series #3: How to Create a Buying Frenzy
November 3, 2017 @ 2pm ET (Watch replay!)
Learn how to increase conversions on your store and optimize your ecommerce sales funnel for a Black Friday Cyber Monday frenzy.
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Black Friday Cyber Monday Webinar Series #4: Tracking, Measuring, and Scaling Your Black Friday Cyber Monday Success
November 10, 2017 @ 2pm ET (Watch replay!)
Learn how to use your data and results from Black Friday Cyber Monday, and apply your learnings into growing and scaling your store before the next Black Friday Cyber Monday.
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